App Blocks are Shopify’s way of letting apps like EQL add custom features to your store — without needing to edit your theme code manually.
EQL uses App Blocks to display interactive launch widgets on your product pages. These blocks handle everything from entry forms to invite code validation, ensuring customers go through your launch flow before they can buy the product.
💡 App Blocks are only available on Online Store 2.0 themes. If you’re using
an older theme, you may need to upgrade or create a compatible template.