If you're using third-party fraud prevention tools in your Shopify store (e.g. NoFraud, Signifyd, or Shopify Fraud Protect), it's important to understand how these apps may interact with EQL Launches — particularly during Draw and Exclusive Access launches.
This article outlines two key scenarios to consider and how to handle them.
Will Fraud apps block customers from entering a Draw?
Fraud detection apps generally provide features such as:
- High-risk order detection: Orders may be flagged with tags like
fraudand automatically cancelled. - Customer blocking: Customers may be blocked based on IP address, country, or past fraud history.
- Checkout verification: Apps may add custom steps to checkout, such as ID or age verification.
⚠️ What to expect during a Draw
- Customers will only be blocked at checkout if your fraud app applies checkout restrictions (e.g. geo-blocking or verification). Since EQL Draws use Shopify’s native checkout, these restrictions will apply just like they do for standard orders.
- If a Draw entry is submitted and a $0 authorisation order is created, it may be automatically cancelled if your fraud app detects it as high risk and is set to auto-cancel flagged orders.
✅ Recommendation
Review your fraud app’s settings, especially around auto-cancelling flagged orders. If this is enabled, some customers may be blocked from submitting entries or may have their entries cancelled automatically.
If you'd like all customers to enter the launch without being blocked, make sure to adjust these settings before the launch goes live.
What happens if an invited Exclusive Access (EA) customer is flagged as fraud?
If the fraud app only flags an order for manual review or marks it with a tag like fraud, the customer will still be able to complete checkout normally. You can then manually assess the order post-purchase.
Testing fraud detection apps with EQL
If you are unsure how your fraud detection tool will behave during an EQL launch, feel free to reach out to our team for support.