The EQL Launches app is a Shopify app that helps you run high-demand product launches — fairly, securely, and at scale. Whether you're running a limited-edition drop or giving early access to your most loyal customers, EQL helps you manage the entire experience with ease.
With built-in protections against bots and resellers, flexible launch types like Draws and Exclusive Access, and seamless Shopify integration, EQL gives you full control over how your products go live.
The app is fully compatible with Online Store 2.0 themes and designed to work across a wide range of store setups.
- Draw launches are ideal for high-demand, limited-stock releases and support up to 500 units per product.
- Exclusive Access launches are perfect for curated drops — supporting up to 15,000 invited customers per launch.